Basic Guidelines for Writing SEO Articles

Know what keywords you will use before you begin.  Keyword research may be necessary.  A good tool is https://adwords.google.com/. Choose an appropriate topic that can be tied to your primary keyword.  While you may want to wait until the article is written before giving it a title, the title should include your primary keyword but be short and pack a punch.  It needs to draw attention so people will read it and click through to your site.  The content should offer advice, educate and information.  It should not be a sales pitch.  It should have a purpose, be an interesting read and be catered to your audience. Thread your keywords throughout the content but keep the readership intact.  Your text should still flow, not choppy.  Use 3-5% keyword density.  This relates to every 100 words, so a keyword should be used 3 to 5 times per every 100 words, if possible.  The first and last paragraph should start and end with the primary keyword. Use bolded subtitles within the article that include keywords. Use bullet points that include some of the keywords. If you are able to use anchor text (a clickable link) in your article, use keywords in the anchor text. Keep your article between 350 and 500 words.  Keep all sales type content in the boilerplate only, where your authorship, company name and contact information will go.  Use a keyword coded link (anchor text) in the boiler plate as well.  Being that some article sites only allow for a link to be placed in the boilerplate, this may be the only click you get, so it’s important it be keyword coded.